Wordmark Specification
The TREVARN wordmark is set in Inter SemiBold with wide letter-spacing. This is the typographic anchor of the brand — all display type decisions flow from this foundation.
Primary lockup — full scale
Font: Inter Weight: 600 (SemiBold)
Case: uppercase Letter-spacing: 0.12em
Reversed lockup — dark backgrounds
Same specification. White on dark: #FFFFFF on #11181C
Why Inter for the Wordmark?
Inter's geometric construction — open counters, consistent stroke widths, rational proportions — shares the same design DNA as the mark itself: precise, systematic, built for clarity at any scale. The wide letter-spacing (0.12em) gives each character room to breathe, echoing the distinct spacing of the three standing stones in the mark.
The wordmark is not custom-drawn. It uses an off-the-shelf font at specific settings. This is deliberate — it reinforces Trevarn's engineering-first identity. The mark provides all the personality; the wordmark provides legibility and authority.
Wordmark CSS Reference
/* Trevarn wordmark — typographic specification */
font-family: 'Inter', sans-serif;
font-weight: 600;
text-transform: uppercase;
letter-spacing: 0.12em;
color: #4A6FA5; /* Aour Glaz */
SVG equivalent: font-weight="600" letter-spacing="0.12em"
The Type System
Three roles, three typefaces:
Display / Headings (IBM Plex Sans): H1-H3, hero text, pull quotes. The primary voice of the brand in context. IBM Plex Sans brings industrial credibility and engineering heritage — serious, proven, authoritative.
Body / UI (Inter): Body copy, navigation, UI elements, captions. The same typeface as the wordmark, but at regular weight and normal tracking. Highly legible at all sizes, neutral enough to recede behind the content.
Technical / Mono (JetBrains Mono): Code samples, data tables, technical specifications, sensor IDs, API references.
Display Typeface
H1 — 40px / 700
Built on Solid Ground
H2 — 28px / 600
Infrastructure That Endures
H3 — 20px / 600
Connected Sensors for Safety-Critical Environments
Body — Inter 15px
Trevarn builds connected monitoring systems for safety-critical environments. Our IoT sensor networks detect anomalies before they become failures, delivering real-time analytics that protect workers and assets.
"The best things are rooted in real places, made by real people, and designed to stand the test of time."
sensor.id: TRV-2847-A1 · status: active · uptime: 99.97%
Why IBM Plex Sans
IBM Plex Sans was designed by Mike Abbink for IBM — a company synonymous with enterprise infrastructure, reliability, and engineering excellence. The typeface carries that DNA: serious, functional, proven at scale. It reads as infrastructure, not startup.
The letterforms are neutral but not bland — subtle humanist touches prevent it from feeling cold, while the overall structure remains firmly industrial. This balance mirrors Trevarn's brand voice: quietly confident, technically precise, but not sterile.
Characteristics
STRENGTHS
- Industrial heritage — designed for IBM, reads as enterprise-grade
- Proven at massive scale across IBM's global presence
- Complete family: Sans, Serif, Mono — future flexibility
- Weight range 100–700 covers all heading needs
- Includes true italics for emphasis
- Free and open source (OFL)
CONSIDERATIONS
- Widely used — won't stand out as distinctive
- Sans + sans pairing requires careful weight contrast
- Neutral character means the mark does the heavy lifting
Body Text
Inter — locked
Inter is the body typeface across all Trevarn materials. It is also the wordmark typeface at different settings. This dual role is deliberate — it creates a unified typographic identity where the wordmark and the content share the same underlying structure.
Body settings
font-weight: 400
font-size: 15–16px
line-height: 1.7–1.8
letter-spacing: normal
UI / Caption settings
font-weight: 400–500
font-size: 12–14px
line-height: 1.4–1.6
letter-spacing: 0.01em
Technical / Monospace
JetBrains Mono — locked
For code samples, technical specifications, data tables, sensor IDs, API references. Clean, modern monospace with excellent legibility. Increased letter height for improved readability at small sizes.
const reading = {
sensor_id: "TRV-2847-A1",
timestamp: "2026-01-28T14:32:00Z",
strain_µε: 142.7,
temperature_c: 8.3,
status: "nominal"
};
Locked Type System
| Role |
Typeface |
Settings |
| Wordmark |
Inter |
Weight 600 · uppercase · letter-spacing 0.12em · Aour Glaz |
| Display / Headings |
IBM Plex Sans |
H1: 700 · H2: 600 · H3: 600 |
| Body / UI |
Inter |
Weight 400 · 15–16px · line-height 1.7–1.8 |
| Technical / Mono |
JetBrains Mono |
Weight 400–500 · code, data, sensor IDs |