Practical guidance for using the Trevarn brand consistently across all touchpoints.
Default lockup for most applications. Mark left, wordmark right.
For square formats, social avatars, app icons at larger sizes.
When Trevarn is already established in context. Favicons, repeat patterns.
Mark left, stacked wordmarks right. TREVARN parent, DIFENN product.
White mark + TREVARN, gold DIFENN on dark surfaces.
White on dark backgrounds. Maintains full legibility.
The stacked product lockup is the canonical layout for all Trevarn product brands. The structure is:
This structure clearly communicates the parent–product relationship while maintaining visual balance. Apply this pattern consistently across all current and future Trevarn product brands.
Maintain clear space equal to the mark height on all sides. No other elements should intrude into this zone.
Trevarn builds connected systems that make physical spaces smarter. The voice reflects this: grounded, precise, and quietly confident. We don't oversell or use hyperbole. We state what we do clearly and let the work speak for itself.
Think: the calm expertise of an engineer who's solved this problem before, not the breathless pitch of a startup chasing hype.
Rooted in real places, real problems, real solutions. No abstraction for its own sake.
Say exactly what we mean. Technical accuracy matters. Avoid vague claims.
Professional doesn't mean cold. We're human, approachable, and collaborative.
We don't need to shout. Competence is evident in clarity, not volume.
Primary: Connected intelligence for the built environment.
Secondary: Sensor networks and real-time data that help you understand and manage physical spaces.
Tertiary: Rooted in Brittany. Built for global deployment.
This document covers the core Trevarn brand identity: name, mark origins, logo system, colour palette, typography, and usage guidelines. For questions or asset requests, contact the brand team.